How 3D Mapping Transforms Old Architecture Into New, Virtual Forms

Projection mapping or 3D video mapping is transforming the world of visual art. With 3D video mapping, artists and creators can take a simple surface or facade and transform it into a 3D virtual world.


With the use of a special kind of software, artists can design and create animations that would be projected onto a side of a building or a ceiling. The architecture becomes the screen and the artist presents his or her own interpretation or art piece in the form of dancing lights and projections.


Although the term projection mapping is relatively new, the technique dates back to the late 1960s, where it was referred to as video mapping, spacial augmented reality, orshader lamps. One of the first public displays of projections onto 3D objects was debuted in 1969, when Disneyland opened their Haunted Mansion ride. The ride used fake disembodied heads as objects which had 16mm film projected onto them to make them appear animated. The next record of projection mapping is from 1980, when installation artist Michael Naimark filmed people interacting with objects in a living room and then projected it in the room, creating illusions as if the people interacting with the objects were really there. The first time the concept of projection mapping was investigated academically was at the University of North Carolina at Chapel Hill in the late 1990s, where scholars worked on a project called Office of the Future to connect offices from different locations by projecting people into the office space as if they were really there. By 2001, more artists began using projection mapping in artwork, and groups such as Microsoft began experimenting with it as a means of technological advancement.


Some of the artists known for creating stunning installations with 3D video mapping include German group Urbanscreen. The group is known for their massive installations like their project on the Sydney Opera House and the Spectacle for the 100th anniversary of the William Marsh Rice University in Houston, Texas. The group also used 3D video mapping to create interactive storytelling installations that combine live performers with virtual ones.

There’s also Belgian studio AntiVJ, which created installations like the ”0 (Omicron)” in the Centennial Hall of Wroclaw, Poland. For a different kind of projection mapping, creative studio Bot & Dolly created a short film called Box, a live performance featuring the technology and large-scale robotics.

First 3D video mapping in Montenegro was heald in Cetinje at 21. Of May 2012. During the event , titled "At the same nest under royal elm " , visitors attended the show on the facade of the Palace of King Nikola, on that occasion the spectators , among other things , track the visual mappings, „bending“ , „collapse“ and „assembly“ frontal part of the palace. It all ended after the flags of Montenegro, Cetinje, the production company "Andromeda Pictures" ( Cetinje ) and studies "In Synch Lab" (Milano ) “covered“ façade. The projection is accompanied by the sounds of techno and house music of Italian DJ Cristiana Carpentierija.


If this caught you attention and want to see this technology live you will be able to attend the 3D video mapping projection on the opening of the Kotor Art Festival as part of the performance prepared by "Kotor Apss -Architectural Prison Summer School". Screenings Title: Long ride in a slow machine , which will be projected on the facade of the building of the Municipality of Kotor, on the square of St. Tryphon, under the auspices of the Ministry of Culture, the town of Kotor, the Ministry of Sustainable Development and Tourism, and the Ministry of Science. Authors are studio DVARP and Kisobran VJs. Kotor APSS, in this year's edition from 14 to 18 July will conclude the first four-year cycle. Through KotorAPSS Forum, will be summed up results of the past years, which will be done through symposium, panel discussions and presentations address the relationship between the city and its architectural and cultural heritage, began planning and designing in relation to what the requirements of the tourism market today. Therefore, the participants in the Forum not only representatives of current architectural practice, but also the professionals who are engaged in the design, branding, strategic development of cities, cultural management, publishing and business, including:  Jurgen Mayer HShohei Shigematsu (OMA), Ian Anderson (Designers Republic) and Milan Tomac (ENOTA)Branislav Mitrovic. Kotor APSS was recently selected to be part of the EU project "Social Innovation - The Driving Force of Social Change", as one of the most important projects of social innovation in Europe. Screenings will be held on June 25th at 21:00 in the square of Saint Tryphon in Kotor! See you there!